Author and speaker Zig Ziglar once famously said, “You can have anything you want in life if you will help other people get what they want in life.” In this short video, Chris Goede and John Maxwell talk about adding value to others.

I Value You

Before you can add value to someone, you must value them as a person. To value someone is to see them and to see their potential. When you genuinely value someone, you will find ways to be present with them, believe in them, and encourage them.

I Add Value to You

To add value to someone is to make them better. Leaders do this by recognizing what the people on their team value and the vision they have for themselves, and then they help make that vision a reality. John Maxwell teaches that every follower is asking three questions about their leader: 

First, can my leader help me? Do you genuinely desire to help your people to grow and learn and succeed? 

Second, does my leader show care for me? Do you genuinely care for the people on your team? Do you offer that care in a way that is meaningful to them?

Third, can I trust my leader? Do you manipulate the people on your team to further your agenda, or do you motivate the people on your team to benefit the team?

When you add value to the people you value, you establish a culture that multiplies value to others, including customers and partners.

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